On the heels of announcing nationwide franchise expansion plans, Welcomemat Services, a loyalty marketing firm that specializes in bringing new residents together with local businesses.
Online PR News – 09-March-2011 – – Atlanta, GA ( onlineprnews ) March 05, 2011 – On the heels of announcing nationwide franchise expansion plans, Welcomemat Services, a loyalty marketing firm that specializes in bringing new residents together with local businesses by sending out a monthly mailing to specifically-targeted new movers, recently moved its headquarters from Charlotte to Atlanta.
Located at Tower Place 200, 3348 Peachtree Road, the company has been operating in its new Class A headquarters since September 2010 and already has plans to expand its space. With 12 territories operating across the South, the company plans to add 15 franchise operations in throughout the United States in 2011 and over 200 in the next five years.
“Atlanta is a prime market for businesses, especially for franchising, and we couldn’t find a better city to keep our finger on the pulse of the industry,” said Brian Mattingly, Founder and President of Welcomemat Services. “As we launch our franchise initiatives we are in a prime area that provides access to impressive office space and a diverse pool of talent and business.”
Since Welcomemat opened in 2003, it has added clients of all sizes at a rapid pace. Notable clients have included Fernbank Museum of Natural History, World of Coca-Cola, Atlanta Botanical Garden, and hundreds of local businesses ranging from restaurant, medical, dental and business services.
The WelcomematTM loyalty program delivers a printed package of sophisticated invitations to a unique group of new movers in an area each month. It is the first and only loyalty marketing platform designed for local businesses to employ proprietary technology that enables new mover information to be bar-coded into every invitation. The barcode information not only allows small businesses the ability to track response of their marketing dollars, but also gives them insight into the moving population in their area.
“Welcomemat Services has given us the ability to exponentially grow by reaching out to new movers in our market,” said Mason Hollandbeck of Salon Red in Decatur, GA. “Meeting new movers allows us to form relationships with a customer base that is seeking local establishments in their community to visit. This program has presented us with a successful method of marketing that has helped us retain customers.”
Welcomemat Services has created an opportunity for sales-savvy individuals to own their share of a brand that is creating the next revolution in local, technology-based marketing. The required investment for a single, home-based franchise unit ranges from $49,900 to $77,050, which includes a franchise fee of $35,000.
For more information please contact Brian Mattingly at 404-841-2226 or visit http://www.welcomematservices.com
About Welcomemat Services
Founded in 2003 by a team of experienced sales and software professionals, Welcomemat Services provides local businesses access to new loyal customers in their local communities through a combined digital and print marketing program. Unique in the estimated $133 billion local advertising market, Welcomemat Services uses specialized, patent-pending technology to store and log customer demographics for use by the local companies it supports. Welcomemat Services has 12 company owned units and began franchising in Q4 of 2010.