Apex Sports Agency’s New Divisions will leverage ASA’s direct access to the MMA industry’s biggest stars and most visible televised events to create rewarding opportunities for business throughout the world.

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Online PR News – 18-August-2011 –Los Angeles, Aug. 18, 2011 --- With the Ultimate Fighting Championship and FOX Network having agreed to an exclusive, multi-year programming deal starting in 2012, the timing of such an announcement from the agency couldn’t be more fitting for businesses looking to gain access to the lucrative 18-35 mixed martial arts demographic.

“MMA is growing at an unprecedented rate and with FOX’s newly formed deal to air UFC bouts the masses will be exposed to MMA at its finest like never before.” said Jason Chambers / Founder and CEO. “As a full-service agency, we provide a valuable service to those businesses looking to capitalize the thriving MMA market.”

“From custom marketing strategies, budget planning, strategic ad placement and press release production - to brand name mentions, in-store signings and customized fighter/event logo placement, our specialty and primary mission is pushing your brand to the masses, rapidly increasing revenue and overall brand awareness.” Says Jeff Haugen, CMO.

ASA is positioned to leverage the star power in the MMA community as well as the scope of the sports reach to create both revolutionary and ground-breaking business opportunities for companies throughout the U.S. Apex Sports Agency utilizes a 5 step system to ascertain a business' goals, budget, marketing needs and overall objective before creating and executing a business specific plan to reach the 18-34 masses.

“Through our relationships we can activate a brand and saturate the MMA marketplace. Weather the goal is to launch a full scale media campaign via tv,print and social platforms or have access to a top UFC fighter do an in-store appearance. ASA is a one stop shop, leading the way into the MMA community for athletes and corporate clients alike. ” Said Mitchell Gordon, Sponsorship Director.

Apex Sports Agency is currently negotiating several major licensing deals involving top-notch talent on the ASA roster. Those seeking to rapidly increase their level of brand awareness while aggressively promoting their business on a global scale will surely wish to take advantage of the many unique services ASA can provide. For more information about how ASA can help your company transition into the MMA marketplace. Visit www.apexsportsagency.com

About ASA
Apex Sports Agency is a full-service sports marketing, licensing, branding and corporate consulting agency specializing in managing professional mixed martial arts athletes in every arena including: building and securing brand(s) for its clients, acquiring and managing sponsorships for media placement – and assessing the finer details to benefit clients within promotions and events. Career development and longevity is the key objective and primary concern.
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Jeff Haugen
Apex Sports Agency
310-694-0323 701
jhaugen@apexsportsagency.com