Peach Nectarine, Raspberry and Tropical Fruit flavors help families cool off this summer
Online PR News – 14-August-2012 – Little Falls/New York – LITTLE FALLS, N.Y. – With summer comes many hot days cooled down with ice cold refreshments, especially iced tea. To celebrate National Iced Tea Month, Salada Tea has introduced three flavors in the Salada Green Tea Family Size for Iced Tea line, including Peach Nectarine, Raspberry and Tropical Fruit. Salada Green Tea Family Size for Iced Tea is available now for purchase at www.greentea.com and will be in select retail stores around the country in early summer.
Salada Green Tea used consumer preference studies, taste surveys and retail sales data to identify flavors with the greatest consumer appeal. Consumer tastings were then used to refine each of the flavor blends for optimal taste. The resulting teas can brewed as unsweetened tea or as sweet tea.
“Using our 100% natural Salada Green Tea as the foundation for these new family size teas has a double benefit,” said Larry Baer, Salada Tea’s senior brand manager. “Not only does it make for a delicious beverage and summertime staple, but as green tea, it can also play a role in consumers’ wellness and balanced lifestyle plans.”
Salada Tea is mixing up delicious iced tea recipes, as well as other refreshing summer beverages, to celebrate National Iced Tea Month. Consumers are invited to visit the Salada website for instructions and printable recipes cards for the green tea-based refreshments, such as The Perfect Iced Tea, Salada’s Agave Sweetened Pomegranate Green Iced Tea, Salada’s Boston Iced Tea, Salada’s Orange Iced Green Tea, Salada’s Berry Tea, Sizzling Salada Green Tea Punch and several variations of Salada Green Tea Smoothies.
“Salada’s green tea recipes for iced tea and other beverages are a healthier way to enjoy our favorite summer drinks without the cost and added sugar found in bottled drinks,” said Tara Coleman, Salada Tea consumer spokesperson and clinical nutritionist. “Not only will tea drinkers reap the benefits of green tea in these iced tea recipes, but they will also save money in their pockets when they brew their tea at home.”
The new Salada Green Tea Family Size for Iced Tea flavors are made from 100 percent natural green tea. The new flavors retail at approximately $2.89 for an 18-count box, which makes 4.5 gallons of tea. Visit www.salada.com to find a retailer near you or to purchase the Salada Green Tea Family Size for Iced Tea online.
About Salada Tea
Salada Tea, North America’s first packaged tea, has been on the market since 1892, and today, produces more than 20 different flavors of tea, available at supermarkets nationwide and through its online store. Salada Green Tea is a leading green tea in the U.S., selling more than 100 million tea bags a year.
Salada Tea is manufactured by Redco Foods Inc. at its Little Falls, N.Y., operations facility. For more information on Salada products, promotions and updates on sampling opportunities, visit www.salada.com, “like” Salada Tea on Facebook or follow @SaladaTea on Twitter.