Kelley Blue Books Gives Newport News Dealer Title of “Most Trusted and Best Value Brand”
Honda merited the “Most Trusted” brand award and the “Best Value” brand award in the Kelley Blue Book Brand Image Awards this year.
Online PR News – 19-September-2012 – Newport News, VA – Every year, Kelley Blue Book rewards automotive brands for being unique in the way they are perceived. This year at the 2012 Brand Image Awards, Honda earned victories in arguably the two most important categories—Most Trusted brand and Best Value brand.
Honda is known internationally for its reliability, so it is no surprise that it has taken first place in the Most Trusted brand category. From its state-of-the-art safety features to its high-rated mpg average, Honda delivers reliable vehicles in every segment. Perhaps what makes Honda most reliable is the durability of the cars. It is rare that a car runs perfectly fine over 200,000 miles—that is, of course, unless it is a Honda.
Honda also received the Best Value brand award this year. So much contributes to Honda’s overall value. First and foremost is the sticker price. Honda gives customers the reliable cars they need at prices that other competitors cannot compete with, earning a reputation of better cars for less. But it is not just the initial cost of the vehicles that makes Honda valuable. It is the higher resale value, the unmatched quality, the world-renowned dependability, and so on. All around, Honda provides the best value to customers.
Casey Honda is ecstatic about both triumphs, as our mission is to provide the highest quality vehicles to our loyal customers at prices they can afford and with the customer service they deserve. Keep up-to-date by liking us on Facebook at http://www.facebook.com/caseyhonda and by following us on Twitter at http://twitter.com/CaseyHonda.
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