List spotlights general agencies and specialty firms in promotional categories
Online PR News – 25-September-2012 – Southfield, Michigan – MARS Advertising announced today that it has been named to Chief Marketer’s Promo 100, a ranking of the best promotional agencies in the U.S. Nearly 22,000 U.S. firms are classified as advertising or promotional agencies, according to census data.
The list spotlights general agencies and specialty firms in promotional categories such as special events, branded products, retail, sweepstakes, interactive and social media, and industries such as automotive, sports and entertainment.
MARS has spearheaded the growth of the shopper marketing sector since its founding in the 1970s. As part of this evolution, MARS has developed powerful insights into the behavior of shoppers and a unique ability to craft promotional events that turn shopper knowledge into shopper action.
“At MARS, we are continually making an investment in our talent, training them to build and enhance their skills so that our company’s capabilities drive change in consumer and shopper behaviors which result in profitable and sustainable growth for our clients” said Global CEO Ken Barnett. “We love what we do. It’s an honor to be been recognized as a leader in our industry.”
MARS also captured the number one agency ranking in The HUB Magazine’s annual Top Shopper Marketing Agency List in 2012 for the fifth year in a row – a position the agency has held since the list began.
Founded in 1972, MARS Advertising, Inc. has been named the No. 1 Shopper Marketing firm in the United States for the past five years, according to The Hub Magazine. Working with Fortune 500 companies, MARS and its affiliated companies have more than 500 employees in 11 offices throughout North America and in the U.K. MARS offers full-service integrated marketing solutions, from insights to execution. http://www.marsusa.com/