GM to release nine new models in 12 months
Carl Hogan GM anticipating arrival of nine new or significantly updated Buick and GMC models over the next 12 months
Online PR News – 25-September-2012 –Buick and GMC dealers were informed last week that nine new or updated models will be introduced over the next 12 months.
The release starts this fall with the new Buick Enclave and the GMC Acadia crossover SUVs. Also on the list are the Buick Encore, Buick Regal, Buick LaCrosse, GMC Sierra, Sierra HD, GMC Yukon, and Yukon XL. In addition, each GMC vehicle will offer a Denali version, and the Buick Verano will feature a new 2.0L turbocharged powertrain.
GMC also announced the return of the GMC Canyon midsize pickup truck because of high demand. “While we continue to make strong progress in fuel economy gains on our full-size trucks, we know that there is a group of customers who want the functionality of a truck but may not need full-size pickup,” said Tony DiSalle, vice president of Buick and GMC Marketing. “We believe that introducing a new, agile and efficient mid-size Canyon will meet the needs of many pickup buyers.”
Buick and GMC are both on track to achieve three consecutive years of sales gains. Together, they have sold over 400,000 vehicles so far this year.
“We’re not only selling more vehicles, we’re bringing new customers to the Buick and GMC showroom,” said Brian Sweeney, vice president of Buick and GMC Sales and Service. “Both brands report more than 40 percent conquest sales. Buick was the only automotive brand in the United States to reduce the average age of its buyer during the past five years, and GMC continues to attract more female buyers and – with Denali vehicles – more import and luxury owners.”
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