Fuel PR Scoops Six 2012 Pure Beauty Awards
Contact Information
Kasia Maj
Fuel PR International
5 Cloisters House 8 Battersea Park Rd, London SW8 4BG
London

+44 (0)20 7498 8211

Agency wins awards in six categories including two Gold

Online PR News – 16-October-2012 –Fuel PR has won six 2012 Pure Beauty Awards on behalf of their clients at this year’s Pure Beauty celebration, which took place at the Savoy London on October 11th. Fuel won Gold in the Special Innovation and the Best Bodycare Launch categories for Enrapture Encode Totem Styler and Palmer’s Cocoa Butter, Silver in the Best Natural Skincare Launch and the Best Electrical Appliance Launch for Earth Science and Vidal Sassoon. Palmer’s Cocoa Butter won Bronze in the Best Male Skincare Launch category and Andrea Fulerton Nail Boutique was highly commended in the Best Nail Innovation Award. Fuel was also a proud sponsor of the Pure Beauty Awards champagne reception.

Pure Beauty Awards celebrate the brands, products and sales staff that have made the biggest impact in the beauty industry over the past twelve months. This year the number of entries exceeded all expectations and competition was extremely tough. Voting also exceeded previous records, with voters heading to the website in their thousands to have their say, which proves year on year increase in popularity of this prestigious event in the UK Beauty Industry calendar.

Gillian Waddell, Managing Director of Fuel PR, comments: “This is fantastic news for both our clients and Fuel. We are extremely excited and proud of our latest awards wins. Our clients have been awarded in six categories including two Gold which showcases Fuel’s dedication in delivering exceptional results!”

-ends-

The Award list:

Best Bodycare Launch
Palmer’s Cocoa Butter Formula Stretch Mark Range - Gold

Special Innovation
Enrapture Encode Totem Styler - Gold

Best Natural Skincare Launch
Earth Science – Silver

Best Electrical Appliance Launch
Vidal Sassoon Daily Hydration Dryer – Silver

Best Male Skincare Launch
Palmer’s Cocoa Butter Formula Men’s Body & Face Lotion – Bronze

Best Nail Innovation
Andrea Fulerton Nail Boutique Glamorous Nails – Highly Commended

Notes to Editors:

About Pure Beauty Awards

• Pure Beauty Awards celebrate the brands, products and sales staff that have made the biggest impact in the UK Beauty Industry over the past twelve months

• The Awards are voted for exclusively by Pure Beauty readers, a magazine covering beauty retail industry

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