Richmond, Va. – September 25, 2012 – Joseph Ruiz, founder of Strategic Marketing Solutions, will be a featured speaker during the Online Marketing Summit, October 22-25, at the Santa Clara Convention Center in Silicon Valley.
Online PR News – 18-October-2012 – Richmond, Va. – FOR IMMEDIATE RELEASE
Is SoMoLo Relevant to Marketers? Joseph Ruiz to Address the Latest Challenge at Online Marketing Summit
Richmond, Va. – September 25, 2012 – Joseph Ruiz, founder of Strategic Marketing Solutions, will be a featured speaker during the Online Marketing Summit, October 22-25, at the Santa Clara Convention Center in Silicon Valley. Ruiz will provide insight into the increasing complex world of Social/Mobile/Local (SoMoLo) and engage in a discussion about the relevance this technology segment has for marketers.
The session will define SoMoLo and its importance, uncovering:
• The changing landscape for Marketers
• Today’s SoMoLo (social/mobile/local) consumer
• Modern consumer behaviors through SoMoLo lens
• The vital need for a customer-centric marketing approach
• Ways brands can meet today’s consumer “where they are”—at the intersection of SoMoLo
• Consumer “path to purchase” behaviors
• Ways to take your brand down the SoMoLo path to the “land of opportunity”
Joseph is one of nearly 80 expert speakers at this interactive symposium, presenting actionable information for marketing digital information and business.
Joseph Ruiz is President of Strategic Marketing Solutions, a full-service marketing and consulting firm specializing in web-based Integrated Relationship Marketing. Joe thrives on the ever-changing nature of marketing in the digital age, embracing interactive opportunities, while applying three decades of hands-on expertise in online and traditional marketing.
Joe Ruiz is an Epsilon alumnus and former Vice President of Strategic Services at Brann Worldwide. Throughout Joe's 3 decades in marketing, he has worked heavily in the pharmaceutical, healthcare and financial services industries. He has earned both undergraduate and graduate degrees in Business and Marketing.
About Online Marketing Summit
Online Marketing Summit (OMS) offers an educational environment that facilitates incredible learning, networking and collaboration opportunities amongst marketers, executives and digital professionals. OMS is singularly committed to its mission to educate marketers on the emerging best practices of online marketing through a professional development conference and exhibition. More than 12,000 marketers have learned, collaborated and networked at OMS events over the years. For more information, visit www.onlinemarketingsummit.com.
Contact Joseph Ruiz
mobile: 804 690-4486
Follow me on Twitter: @smsjoe
Network with me on LinkedIn