Barefoot Bath & Body Part of Official Celebrity Gift Lounge in Honor of The 46th Annual CMA Awards

Barefoot Bath & Body will be showcased and gifted to the biggest names in Country Music backstage at The 46th Annual CMA Awards taking place October 29 – November 1, 2012 at the Bridgestone Arena in Nashville, TN.

Online PR News – 23-October-2012 – Big Lake, Minnesota – Barefoot Bath & Body (http://www.barefootbathandbody.com), in association with The Artisan Group, will participate in the official celebrity gift lounge in honor of the 46th Annual CMA Awards on October 29 – November 1, 2012 at the Bridgestone Arena in Nashville, Tennessee.

Barefoot Bath & Body’s Margarita, Country Christmas, The Wild One, Juniper and Crushed shea butter soap bars will be showcased on display at The Artisan Group’s exhibit and its Wide Open Sky, Crushed, Country Christmas or Margarita soap bars and Margarita Lip Balms will be gifted to the biggest names in Country Music backstage at The CMA Awards. The event will also be attended by over 25 media and press outlets.

Barefoot Bath & Body, located in Big Lake, Minnesota, is owned by artisan soap maker Deanna Crowe. The company specializes in hot and cold process soaps and glycerin soaps, lip/body balms and teacup candles, all with a fresh, slightly vintage appeal.

“For this gifting, I chose soap bars with time-of-year scents that appeal to both men and women,” said Crowe. “One of my favorites is "Crushed." This is a generously sized, rustic bar that reminds me of fall. It has an attractive swirl pattern of clear, bright orange, brown and white. Orange essential oils and pure natural vanilla plus mica infused sunflower oil make this a luxuriant yet comfy soap experience.”

Getting ready for the Awards proved that the Barefoot soap kitchen has not only mastered creating delightful bath and body products but is incredibly efficient. While handling the usual online and wholesale orders, Crowe also found time to prepare, cure and package (with an introductory Hello card) almost 100 soap bars plus the same number of lip balms. “The fact that Barefoot Bath & Body was chosen for this opportunity is an honor,” smiled Crowe. “The selection process was a nail-biter and preparing and packaging the soaps and balms was hard work, but it’s definitely been worth it in terms of exposure for my company.”

For The 46th Annual CMA Awards gifting, I chose soap bars with time-of-year scents that appeal to both men and women. One of my favorites is "Crushed."

Barefoot Bath & Body products are a popular choice for celebrity gifting and have been at GBK's Luxury Gift Lounges for the Golden Globes and the Primetime Emmys this year. They have also been gifted to Suri Cruise and HGTV’s Cari Cucksey. Since Deanna has a soft spot for country music, from Johnny Cash to Carrie Underwood and The Band Perry, the chance to present her bath and spa products to the stars at The 46th Annual CMA Awards has been one of the year's highlights.

A veteran of celebrity gifting, Crowe noted that this type of project is a bit of a roller coaster. “There is a good deal of intense work and then a whole lot of wait and see. I’m always confident that recipients will enjoy Barefoot’s fabulous products even if I don’t hear from them, but I do enjoy it when we get a personal response regarding the product, like when I got a tweet from Cari Cucksey that she loved my tea cup candle.”

Barefoot Bath & Body is available at the Barefoot Bath & Body website (http://www.barefootbathandbody.com) and in brick and mortar locations, including Krista Artista Gallery in downtown Anoka, Minnesota and Northern Brights in St. Cloud, Minnesota.

To learn more about Barefoot Bath & Body and its participation in The Artisan Group’s celebrity gifting initiatives, visit http://www.barefootbathandbody.com. For press inquiries about The Artisan Group, visit http://www.theartisangroup.org or email press@theartisangroup.org.

ABOUT BAREFOOT BATH & BODY
Barefoot Bath & Body (www.barefootbathandbody.com) evokes carefree, simpler times. Owner Deanna Crowe is an unabashed soap lover with a passion for creating natural, handcrafted body care products using her own recipes, free of artificial ingredients and colorants. Her hot and cold process and glycerin soaps, teacup candles and lip/body balms meet exacting standards and offer fresh, slightly vintage appeal. Rustic, untrimmed edges; mellow yet playful colors and cloud like swirls are Barefoot Bath & Body bar signatures. Skin-loving ingredients like shea butter, olive oil and goat’s milk pair with scents from exotic patchouli to bold mint, presenting the perfect antidote when modern life threatens to overwhelm.

Barefoot Bath & Body products are available online at www.barefootbathandbody.com and at select galleries and boutiques. The company’s soaps and candles are a popular choice for celebrity swag bags and have been seen at numerous major award show gift lounges including The Golden Globes, The MTV Movie Awards and The Primetime Emmys.

Deanna Crowe is a resident of Big Lake, Minnesota and has been creating bath and body products as well as candles from her home since 2008. When she’s not busy in the soap kitchen or fulfilling orders, Deanna enjoys spending time with her husband and children and is an avid gardener.

ABOUT THE CMA AWARDS
The first “CMA Awards Banquet and Show” was held in 1967. The following year, the CMA Awards was broadcast on NBC Television for the first time—making it the longest running, annual music awards program on network television. The Awards aired on NBC through 1971, on the CBS Television Network from 1972 through 2005, and has aired on ABC since 2006. ABC will be the network home of the CMA Awards through 2021.

Watch The 46th Annual CMA Awards LIVE on November 1 at 8p/7p Central on ABC.

ABOUT THE ARTISAN GROUP
The Artisan Group™ (http://www.theartisangroup.org) is an elite art promotions group representing talented small-business artisans at the best celebrity gift lounges. The organization provides a collective sampling of handcrafted products to celebrities and members of the press at top luxury gift lounges such as those leading up to The Academy Awards, The Golden Globes, The MTV Movie Awards and The Primetime Emmys. Membership in The Artisan Group is juried and by invitation-only. The Artisan Group also offers its members guidance in the areas of sales, marketing, social media and public relations.

For press inquiries regarding The Artisan Group, please visit http://www.theartisangroup.org or email press@theartisangroup.org.

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