New York web design firm suggests adding Google Maps and similar features to help users pinpoint your location without ever having to leave your websit
Online PR News – 26-August-2009 –A strong online presence is an essential part of every successful business. However, according to Peter Crisafi, Vice President of dzine it, Inc., a web design firm located in Manhattan, NY, specializing in online marketing for small businesses, companies that offer services from a storefront or office should make it as easy as possible for clients to get to their location.
“The beauty of having a good website design and online marketing scheme is that you can reach a larger audience outside of your current market,” says Crisafi, “but it is important to remember that people still need to find you when you offer products or services from your physical location.”
In fact, Crisafi says that often, customers that end up at a website are already familiar with the business it represents and are there from some basic piece of information, whether it is to look up an email address, phone number, or, as is often the case, a physical address.
“Make it easy for them to find you by not only providing an address, but by providing a Google Map on your website,” says Crisafi.
Crisafi notes that any professional website developer can easily take advantage of tools like Google Maps; embed a map into your website to show your business’s exact location, and even customize them to match the look and feel of your website, create the size you want, and the functionality as well.
In addition, website owners can even take advantage of the Google “directions” widget, which allows users to type in their location and get directions to the business’s address.
“With so many useful tools out there for websites,” says Crisafi, “there is no excuse not to offer your customers the information they want and need.”
Established in 2003, dzine it, inc. is a leader in Custom web development, programming and design solutions for small and large business, agencies. The company offers a wide range of business-centered visual communication solutions, including web-based content management, web design, graphic design, custom web software applications, ethical white hat search engine optimization (Organic SEO), Video Encoding, and print media solutions. For more information, call 718.336.2660 or visit www.dzineit.net.
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