Freedom and variety: Bizerba at EuroShop 2011 (Hall 6, Stand E56)

Bizerba is systematically bringing POS trends to the scales and focussing on global partnerships.

Online PR News – 05-February-2011 – – Balingen, 3 February 2011 - Bizerba is focussing on cooperation with global partners. "The POS architecture of the last few years is being systematically integrated into the world of scales. For this purpose the equipment works in accordance with open standards, is SAP certified and ARTS compatible", said Tudor Andronic, Director of Global Retail Solutions for solutions provider Bizerba.
 
 
Amongst others the examples of application at the Euro-Shop included "digital merchandising" and "couponing" with the partners YeahPoint Australia, Online and Accardo. According to Andronic, innovative self-scanning and self-checkout systems are also important trends for the future.
 
Bizerba is growing beyond the traditional scales business
 
"This new structure of the product portfolio is enabling Bizerba to grow beyond the traditional scales business", said Peter Laudien-Weidenfeller, Director of Global Retail Sales at Bizerba. No scales provider, according to Laudien-Weidenfeller, is able to "provide all the functions alone, which, for example, a leading European company specialising in fish and seafood and having its own restaurants requires. Working together with Procom, a uniform architecture for counters, restaurants and table service restaurants has been developed". Meanwhile, the hardware is also more flexible: the K-class flex, the modular version of the K-class PC-scales allows individual scales and checkout modules to be integrated into the POS in a way that saves space. Standards and schemes such as UPOS and IXRETAIL are being systematically factored in.
 
Fresh, efficient management: openness for all formats alleviates the complexity of the global process
 
The continuously increasing number of fresh products requires a new way of thinking from food retailers and raises huge challenges: product flows must be centrally managed, controlled in real time and the respective local sales conditions must be adjusted. Together with the software family RetailFramework, Bizerba is creating the framework conditions to be able to quickly, pragmatically and uniformly meet these requirements. The principle of "openness" for all formats is also valid here: "heterogeneous customer environments which exist at the weighing systems of different manufacturers can be homogenously controlled. This web-based application alleviates the complexity of the global process", said Andronic in closing.
 
 
About Bizerba
 
Bizerba is a leading, worldwide-operating Solutions-provider offering professional system solutions in scale, label, information and food service technologies, in the retail, food industry, producing and logistic segments. Sector-specific hardware and software, high-performance network-compatible management systems as well as a wide selection of labels, consumables and business services ensure transparent control of integrated business processes and high-level availability of Bizerba-specific performance features.
 
Worldwide, Bizerba is present in over 120 countries – with 41 shareholdings in 23 countries, as well as 54 country distributors. The company’s headquarters, with a staff of 3,000, is located in Balingen, Germany. Further manufacturing facilities are located in Meßkirch, Bochum, Vienna (Austria), Pfäffikon (Switzerland), Milan (Italy), Shanghai (China), Forest Hill (USA) and San Luis Potosi (Mexico).
 

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Contact Information
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For enquiries, please contact:   Bizerba GmbH & Co. KG Claudia Gross Director Global Marketing and Communication Wilhelm-Kraut-Straße 65 D-72336 Balingen Germany Telephone +49 7433 12-33 00 Fax +49 7433 12-5 33 00 E-mail: claudia.gross@bizerba.com   nic.pr network integrated communication Patrick Schroeder Coburger Straße 3 53113 Bonn Telefon +49 228 620 43 84 Telefax +49 228 620 44 75 E-Mail: patrick.schroeder@nic-pr.de  
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