Partners with LII 2011 to Boost SME Business

Light India International 2011 (LII 2011) known to be the biggest lighting fair in India
Aims to boost the lighting industry, one of the growing markets in the country
To open access to business opportunities for MSMEs in the lighting sector through its association

Online PR News – 18-February-2011 – – New Delhi, 18th February, 2011: Foreseeing immense opportunities in the lighting industry for Micro, Small and Medium Enterprises (MSMEs),, India's largest online B2B marketplace, has decided to partner with Light India International 2011- the biggest lighting fair in India. Organized by Indian Society of Lighting Engineers, the event will provide excellent marketing and networking opportunities for MSMEs in the lighting space. The prestigious trade show is scheduled to be held from March 4 - March 7, 2011 at Chennai Trade Centre, Tamil Nadu and will provide insights into the developments taking place in the lighting industry.

Commenting on the association, Mr. Dinesh Agarwal, Founder & CEO,, said, “The growth of the lighting industry in India has in the recent years been phenomenal. The sector provides huge opportunities of growth for MSMEs in the country. Realising this potential, we have partnered for Light India International this year. We believe that MSMEs would be able to take advantage of this trade show, which will help sharpen their competitiveness and keep them abreast of latest innovations.”

Light India International has established itself as the biggest lighting fair in the country and provides professional meeting ground for lighting industry professionals to exchange information and ideas. Besides showcasing new innovation and new products in the lighting industry, it also will present futuristic trends in all segments of lighting. This one of a kind business platform is an ideal business opportunity for MSMEs to demonstrate their latest products to prospective buyers, gain insights on latest energy efficiency and renewable energy methods. The products range includes residential, commercial, retail lighting, railway / metro lighting, street lighting among others. The prominent trade show will witness a gathering of manufacturers, exporters, importers, dealers, architects, town planners et al. It will also publicise the developments taking place in the lighting industry through various seminars and technical sessions.

In today's competitive global marketplace, MSMEs need to be aware about industry scenario and latest trends. Committed to provide maximum exposure to them, has actively participated in various domestic and international trade shows such as Concrete Panorama and Deminar 2011, IndiaMART Plast Show 2010, IndiaMART PackPlus 2010, IndiaMART Famdent Show 2010 among others.

About is India's largest online B2B marketplace connecting global buyers with suppliers through business directories, online product catalogs, buy-sell offers, industry specific marketplaces, printed media and trade shows participation.

Founded in 1996 by Mr. Dinesh Agarwal (CEO), the company has a pan-India presence in over 100 cities. With over 3500 employees located across 62 offices in the country, offers an extensive range of value- added products and services to its 1 million registered members and nearly 5 million global buyers across various industries and verticals. has won numerous awards over the years and has been widely covered by media such as CNBC, BBC, BusinessMoney, CNN, Businessworld, Economic Times, Financial Express, etc for its pioneering role in promoting SME business in the country. Its existing investors include Intel Capital and Bennett, Coleman & Co. Ltd (Times Group), India's largest print media group.

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