Shinnorie launches eco-friendly Leatherette Series custom bags

Shinnorie custom bags recently added the Metropolis Leatherette Series, which debuts their new pre-washed polyurethane leatherette as an eco-friendly alternative to leather. The line-up includes bags for iPad, 11″ Macbooks up to 17″ MacBooks and features classic structures and bold new colors customizable in hundreds of ways.

Online PR News – 24-March-2011 – – The latest addition to Shinnorie’s customized bags, the Metropolis Leatherette Series, include new bag sizes for iPad, 11-inch Macbook Air up to 17-inch MacBook Pro. Improved from Shinnorie’s Metropolis collection, this new series feature bold colors on the new eco-friendly, pre-washed polyurethane leatherette. This is the first time this material is used in their custom laptop bags.

The new polyurethane leatherette is the result of countless tests in appearance, softness and durability for its intended uses. One of the distinct characteristic of the new fabric is its suppleness, achieved by tumble washing the fabric before drying for handcrafting. This process produces an almost natural grain on the fabric that is unique in every batch of material. The result? A man-made fabric that is distinguished, comfortable and kind to the environment; a product that even leather purists may be jealous of. Shinnorie’s introduction of the Leatherette Series serves to advocate eco-friendly alternatives without breaking the bank.

Fashioned from Shinnorie’s most popular designs in the Metropolis collection, the Leatherette Series offer silhouettes inspired by vintage form factors and all-purpose functionality. The avant-garde structures and tactile nature of the fabric artfully creates classic laptop bags with exceptional comfort, style and sturdy protection of the devices for work and play.

While most device solution makers strive for device-specific carrying solutions, Shinnorie works multiple functionality, clean lines and classic styling into its designs to create stylish products that surpass the lifespan of today’s devices. For example, the Chase works as a bag that fits the iPad (with or without additional cover) and also fits similar sized notebooks such as a Dell 10 netbook. In addition, it works really well as a semi-casual bag for a weekend at the mall.

The full range of bags are Chase iPad bag, Chase11 Macbook Air laptop bag, Freelance laptop bag, Hara messenger bag, Pursuit vertical messenger bag, Momentum laptop tote bag and Elite 3-way backpack.

• Hundreds of possible customization options
• Comfortable leatherette (synthetic leather) outer construct
• Fine nylon internal lining
• Adjustable shoulder sling strap
• Multiple organizer pockets
• Padded interior for laptop protection
• Durable metallic hardware
• Signature nylon woven hand/ shoulder straps
• Heavy duty non-scratch nylon coated zippers
• Includes drawstring dustbag

Material: Leatherette (Washed PU Faux Leather) / Smooth fine-grain nylon lining / Black plated metallic hardware / Dune genuine leather trims
Price: US$79 – US$129, Available now
Made-to-order: 8 – 10 work days
Shipping: Free Worldwide Express (3-5 days) for purchases of US$100 and above

Link to products: http://www.shinnorie.com/leatherette-series
Link to blog: http://www.shinnorie.com/blog/2011/03/laptop-bags/
Link to images: http://picasaweb.google.com/103914665143441395005/Mar182011

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Chris Chong
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