New Sportsbook Online Offers High Limit ‘Reduced Juice’ Betting

Experienced sports bettors are celebrating the New Year with toasts, returning to the days of ‘reduced juice’ on NFL and NBA betting at high limits at the new sportsbook,

Online PR News – 27-January-2012 – – “At we focus on the most important entity in the sports betting industry – the Individual Bettor. We do this by offering reduced juice sports odds at high limits every day, on the NFL, NBA and every other major US sports,” said a spokesperson.

The “vig” in refers to the “vigorish,” or “juice” or “commission,” that a sportsbook or casino has on a game. Whereas most sportsbooks offer lines at -110 juice (lay $110 to win $100), offers theirs at -105 (lay $105 to win $100); or in other words a 50 percent discount on many sports.

At a typical sportsbook that uses the industry standard -110 juice, the bettor needs to win 52.38 percent of his wagers to simply break even. At a 52.38 percent win rate will yield a guaranteed profit. The following chart highlights the better value offered through reduced juice:

The site is specifically designed to allow bettors to get in, get-down, and get out. It’s fast and light – your bets will be placed in as few as two or three clicks.

Sportsbook Juice Bets Placed Bet Amount Win % Profit
Standard Book -110 50 $100 52.38 Break even -105 50 $100 52.38 $118.95

Recreational bettors that wager $20 a game as well as seasoned pros that get down for’s max bet of $5,000 will win and save more at

With proven numbers, experienced players are already flocking to in droves. However, many less-experienced bettors are still drawn by the competition’s sign-up and re-up bonuses, a proposition that often seems too good to be true. According to a spokesperson, it usually is.

“Recreational sportsbooks offer sign-up bonuses anywhere from 10 to 25 percent, which on the surface seems generous,” noted a spokesperson. “However, their rules are rigged against the bettor. High rollover requirements and other hurdles are always attached to the bonus, making them absolutely worthless. Reduced juice is much more valuable than any possible bonus because the player gets value on each and every bet placed. The educated sports bettor knows this.”

The site is specifically designed to allow bettors to get in, get down, and get out. The design is fast and light, and bets are placed in as few as two or three clicks.

Players using the site during the soft launch over the holidays consistently reported enjoying better odds than any other site. They were also pleased with fast deposits, especially via book-to-book transfers that has with other trusted and top-rated sportsbooks.

For complete details on the better sports betting value offered for the NFL Playoffs, the NBA, or any other US sport, visit does promise, and provide … Simply Better Value.

About launched in 2011, with a ‘Simply Better Value’ guarantee which is expressed through reduced juice sports betting, horse rebates, poker rakeback and casino rebates; all day and every day. The ‘Simply Better Value’ guarantee is made possible because doesn’t spend large amounts on advertising campaigns, affiliate deals, or promotions. Instead, all of the value is passed on to the Individual Bettor; ensuring significant word of mouth advertising.

Contact Information
Bob Collins
E-Commerce Park E-Zone Vredenberg


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