Naaptol emphasizes on better customer management, strengthens CRM Team

Naaptol Online Shopping Pvt Ltd, owner of the shopping site Naaptol.com and a leading player of the home shopping industry in India, plans to strengthen its Customer Relationship Management Team (CRM) for superior customer management

Online PR News – 24-January-2012 – – New Delhi, January 23, 2011 – Naaptol Online Shopping Pvt Ltd, owner of the shopping site Naaptol.com and a leading player of the home shopping industry in India, plans to strengthen its Customer Relationship Management Team (CRM) for superior customer management. Naaptol currently services 50000 calls a day on its order line supported by a trained and customer focused 24X7 call centre managed by 800 executives.

Making “Customer Comes First” as the motto of the company, the management currently has dedicated 150 customer delight executives to support the customers in 8 different languages. The CRM team is dedicated to resolve any issues the customers may face and take quick action under any of the following conditions -

- To update the customer on status / ensure speedy delivery due to delay in shipments by its vendors
- If the parcel is received in poor condition due to poor transportation by logistics.
- Enable refund or even replace a product within 3 days from the date of purchase
- Undertake Free reverse logistics in case they need a replacement

It also boasts of a strong association with Logistics partners like Blue dart, First flight, express it and AFL to ensure smooth deliveries.

According to Mr Manu Agarwal, Founder & CEO, Naaptol.com, “Naaptol has seen 50% repeat purchases in all major categories and by strengthening our CRM team we want to create strong customer base to resolve any problem that they may face. We have also come up with reverse logistics method, where customers can send back the parcel, without any extra cost and get replacement or refund as suitable.”


About Naaptol.com

Founded in 2008, a VC funded firm Naaptol is India’s first and fastest growing virtual home shopping brand, which has recently launched NaaptolClub.com which is a social commerce platform caters to the luxurious needs of its customers. It is the only brand offers services over multiple touch points including Print, TV and internet, and Direct Marketing et al.

Naaptol has immensely revolutionized the way online shopping was done. Naaptol, India's leading virtual-commerce home shopping platform and acknowledged as a top product research engine which currently process around 8,000 orders a day with an average price of 3,000 per transaction. It enormously caters to diverse customer preferences through a gamut of product segments, given their strong partnership with various top notch brands like Blackberry, Reebok, Anjali, Jaipan, etc. and the commercial activities incorporate merchandising, making great offers to customers and providing exemplary Delivery & Customer support services.

Naaptol possesses a strong hold across different media tools. In Print alone, Naaptol covers 55 publications including all major dailies and regional papers, while broadcasting involves collaboration with multiple leading TV channels. Other media includes CCTV in best buses and prospective alliances with banks and telecom operators.

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Contact Information
Partha Das
Value 360 Communications
New Delhi Delhi, 110065
911146658888