Data Informed — “In Awarding Prize for Analytics, Netflix Failed to Predict It Wouldn’t Be Used”

Data Informed announces a new article, “In Awarding Prize for Analytics, Netflix Failed to Predict It Wouldn’t Be Used” available in the news section of the online publication.

Online PR News – 28-May-2012 – Dedham, MA – By not implementing innovative analytics algorithms, Netflix signaled the challenge of big data integration projects tied to a dynamic market. After awarding a prize to computer scientists for coming up with an improved recommendations engine for customers, Netflix decided that the systems integration work required to implement the algorithms, and the company’s changed business model that serves streaming movies, makes the project not worth the cost.
Innovation experts said a key lesson to be learned from the Netflix experience is not to underestimate the importance of framing questions and challenges properly for a company’s changing market conditions.

The article is located at: http://data-informed.com/in-awarding-prize-for-analytics-netflix-failed-to-predict-it-wouldnt-be-used/
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Data Informed is the leading resource for business and IT professionals looking for news, in-depth case studies, expert insight, best practices, and product analyses to plan and implement their data analytics and management strategies.
Data Informed gives decision makers perspective on how they can apply big data concepts and technologies to their business needs. With original insight, ideas, and advice, we also explain the potential risks and benefits of introducing new data technology into existing data systems.
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Data Informed is published by Wellesley Information Services (WIS). WIS is a publishing and training organization that supports business and IT professionals worldwide by giving them many different resources to optimize their investment in technology. Our goal is to provide the tools and information people need to be better and more productive, as well as to inspire them to continuously develop themselves professionally. For more information, please visit http://www.wisinc.com.

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