Four Black Paws is “dogging” their way into Hollywood with designer hand-made dog collars which will be gifted in swag bags at the GBK’s Luxury Gift Lounge honoring the 2012 MTV Movie Awards taking place on June 1-2 at the L’Ermitage Hotel in Beverly Hills.
Online PR News – 25-May-2012 – Saint Joseph, MI – Four Black Paws, an online pet store founded in St. Joseph, Michigan, will participate in a luxury celebrity gift lounge through GBK Productions at this year’s MTV Movie Awards.
“I couldn’t be more excited for this opportunity,” said Sarah Struett, founder of Four Black Paws and mother to Leila, a five-year-old Labrador Retriever and the inspiration for her small business. “The MTV Movie Awards are a pretty high-profile event and the visibility we will get from this luxury gift lounge can only help us grow.”
All attending celebrities will receive a hand-made Dog Collar, courtesy of Four Black Paws, designed specifically for the event.
This won’t be the first time Struett’s merchandise has made it into the hands of celebrities. This year alone, Four Black Paws gifted collars to Ryan Gosling’s dog, George, as well as Rachael Ray’s pit bull, Isaboo. Earlier this year, Struett’s collars were part of baskets given away during the Academy Awards.
Those opportunities helped launch Struett into the market of celebrity gifting. In addition to the MTV Movie Awards on June 1 and 2, she will be gifting to Big Bang Theory’s Kaley Cuoco later this summer.
“The response from the events we’ve gifted has been huge,” said Struett. “It’s allowed us to give back to different local charities tied into animal health and welfare, of course.”
Four Black Paws recently donated collars to The Humane Society of Southwestern Michigan’s auction event ‘Bids For Barks.’ Struett and Four Black Paws also donated to the annual Kalamazoo Dog Walk.
About Four Black Paws
Struett started Four Black Paws in 2010 by combining her dogged passion for her pets with a courageous dose of entrepreneurial spirit. Starting out selling collars to friends and family, her passion expanded onto the web with her online store. She eventually increased her collection of home-made pet products to include leashes, dog bed covers, and treats. Today, she ships her hand-made pet products all over the world.