Creative Company, Inc., Oregon's leading brand optimization firm has launched a new website. Staff business cards were also refreshed with QR codes that link to a mobile website with personalized videos.
Online PR News – 01-August-2012 – McMinnville, OR – MCMINNVILLE, OR: Creative Company, Inc., Oregon's leading brand optimization firm has launched a new website. Showcasing the firm’s award-winning brand work, the new site also offers resources for marketers. Staff business cards were also refreshed with QR codes that link to a mobile website with personalized videos.
“More than 70% of the people looking for services like ours begin their search online. Our website is the first introduction to Creative Company, our work and our expertise,” offered Jennifer Larsen Morrow, Creative Company president. “The site will help people find us, then introduce our approach and the results of our work,” she added.
The redesign provides deeper content and introduces Creative Company’s brand optimization process. In the updated portfolio, case studies outline challenges clients faced, the strategy used, and the results achieved. Testimonials validate the impact of Creative Company’s thinking.
“Unlike brochures, websites are never done. Content should be constantly evolving. We will continue to update and add fresh information and examples,” said Morrow.
The new website is also available in a mobile version. The mobile site retains much of the content from the full site, but is designed for easy viewing on a smartphone or tablet.
Mobile website links from business cards
The award-winning business cards now include a QR (quick response) code on the back of each card. When scanned with a smartphone, a mobile website appears. Users can download contact information and watch a brief video. The staff videos also appear on the team bio pages on the website.
About Creative Company
For more than 30 years, Creative Company has provided brand strategy, development, management and optimization for clients in a wide range of industries.