Apppli Launches MyGuide, A Revolutionary Social Travel Platform

London based software development company works with tech entrepreneurs to create innovative social travel experience with the free MyGuide iPhone and web app.

Online PR News – 30-August-2012 – London – Pioneering app development firm, Apppli, has this week launched the MyGuide iPhone and web app, a social travel platform focused on the sharing of personalised travel guides and experiences between friends. Developed for Dubai based technology entrepreneurs, MyGuide is already tipped to shake up the booming social travel industry.

‘Travel is an intrinsically social experience, and the MyGuide app showcases how the travel industry can work with software development firms to enhance travellers’ experiences worldwide,’ says Gokul Selvaraj, Partner of Apppli. ‘Unlike old fashioned travel guides, mobile apps are the perfect travel companion with advanced features such as GPS, cameras, social network integration and offline mapping capabilities available anytime, anywhere. We predict that travel apps will be one of the largest growing app categories over the next year.’

As a technology startup incubator, Apppli’s team of software developers and digital marketers have worked with a wide network of entrepreneurs such as MyGuide’s founders to take their products to market. Covering a whole range of sectors from travel and art to financial services and enterprise, MyGuide is just one of the recent startups that Apppli has helped launch.

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About Apppli: Apppli is a software development and digital marketing company based in London. We design, develop and promote market leading software solutions across all platforms and devices, specialising in mobile apps and web development. www.apppli.com

About MyGuide: MyGuide is travel made social. MyGuide's mobile and web platform lets friends with similar interests and tastes share their personal travel guides and experiences quickly and conveniently. With the MyGuide app on your smartphone, you're never far from great travel experiences. www.appmyguide.com

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Contact Information
Rebecca Martin
Apppli Ltd.
London
+44(0)2071127100