Chia is becoming the latest trendy superfood, and one manufaturer is seeing tremendous success as a result of this growing phenomenon.
Online PR News – 15-September-2012 – San Diego, CA – Vitalyte, a San Diego-based nutrition company, continues to grow by leaps and bounds, thanks to the public's growing interest in chia seeds. Vitalyte, which specializes in a chia energy gel known as Chia Surge, is seeing incredible growth as a result of the emerging chia phenomenon.
Chia seeds come from the Salvia hispanica plant, commonly found in southern Mexico and Guatemala. But chia is not a new discovery. In fact, it was cultivated more than 5,000 years ago as a staple food for the Aztec and Maya civilizations. In fact, the word "chia" is actually derived from the Mayan word for strength.
But in recent years, chia has seen a massive resurgence in popularity. Health experts like Dr. Andrew Weil and Dr. Mehmet Oz have touted the benefits of chia, and many media outlets like CNN and Fox News have raved about the health benefits, which include increased energy, improved endurance, raised metabolism, appetite control and much more. It's no wonder that so many people are flocking to try this amazing superfood.
Chia is loaded with fiber, protein, calcium, antioxidants and even Omega-3 fatty acids. And research has shown that when chia seeds are ground into a fine gel, certain benefits are even elevated. For instance, chia gel lines the stomach and slows down the process by which carbohydrates convert to sugar. This may explain why Vitalyte's brand of chia energy gel has become such a hot seller.
If you would like to learn more about the chia phenomenon, or try some Chia Surge for yourself, check out http://www.vitalyte.com/.