New Streetwear Brand Blends Urban Fashion with Gothic Aesthetic

Argot Apparel, a brand that represents the counterculture was recently launched by two military veterans for a touch of new style on streetwear fashion.

Online PR News – 06-November-2012 – Fayetteville, NC – Argot Apparel (, a brand that represents the counterculture was recently launched by two military veterans for a touch of new style on streetwear fashion.

Argot Apparel is a brand that was released this November with designs that include youthful urban elements combined with dark aesthetics. The brand dillagent promotes individuality and opposes the status quo. In supporting individuality the company endorses different talented artists from extreme sports, design and music and helps them in highlighting and showcasing their talent through the new streetwear brand that the company has launched. Argot is producing exclusive designs and fashionable clothing at limited quantities inspired by French Revolutionary Gothic Art.

Argot Apparel was founded in Fayetteville, North Carolina by two Active Duty Veterans who saw the need for fashionable yet exclusive merchandise; Alexa Henry, the co-owner and the executive director of Argot Apparel, and Derrick Butler, its sales director, launched their new streetwear brand consisting of menís casual wear including 5 panel hats, snapback caps, sweaters, button-up plaid shirts and T-shirts. They are known for endorsing and supporting individuals who are artistically involved in any mediums. Asking for videos of talented bmxers, skateboarders, snowboarders and rap/hiphop artists is one of the things that they post on their website to show support for these artistic individuals. One upcoming rap artist by the name of Peyton Sanders (, from the Atlanta area has already partnered with Argot Apparel.

Argot Apparel launched its new brand to reach out to individuals whose lives are connected to activities done in the streets. The designs connect the lives of every person and provide enthusiastic concepts on the creative designs of the clothing brand. They are looking forward to producing limited quantities of each item, to be sold on their website and in select retail boutiques to retain exclusivity of merchandise

"Very original concepts of fashionable clothing. These guys obviously are very enthusiastic about what they do, and are creating a community. They chose to interact with everyone of their customers and make buying merchandise an experience", said by one their customers, Cori Howell.

For more information about the company and its sponsorships, visit their site at or send them an email at

Contact Information
Alexa Henry
Argot Apparel
Fayetteville North Carolina, 28304