US-Made Bowls Endorsed by Ellen DeGeneres

Online PR News – 06-November-2012 – Pleasanton, CA – Calibowl, the innovative, non-spill bowl brand that is made in California, is now available in 683 jcpenney stores nationwide. Calibowl features the patented Smart Lip Technology, a curved inner lip that keeps food and liquids on the utensil or in the bowl. The three products in the jcpenney Housewares Department include the Nested Non-Spill Calibowl Set, the Ultimate Mixing Bowl Set and the Ultimate Non-Spill Pet Bowls. The Nested Non-Spill Set includes a 12-, 28- and 44-ounce bowl. The Ultimate Non-Spill Mixing Bowl Set includes a 20-, 40- and 95-ounce bowl. The Ultimate Non-Spill Pet Bowl comes in a 12- and 44-ounce size. Calibowls are made in the United States of 100% recycled, BPA-free polypropylene making them shatterproof and recyclable. The bowls are non-slip, dishwasher and microwave safe.
“We are very excited that Calibowl is in jcpenney and we are thrilled to get Ellen Degeneres’ endorsement,” said Jeff Bollengier, co-founder, Simple Wave, LLC, the Calibowl brand owner. “Our brand reflects the same high quality and value that jcpenney wants in its stores.”
Calibowl is an award-winning bowl that most recently received the Judges’ Award at the NPE2012 International Plastics Showcase in Orlando.

About Simple Wave LLC
Founded in 2008 by inventors Jeff Bollengier and Richard Stump, Simple Wave, LLC owns and manufactures the Calibowl, bowls with Smart Lip Technology, a patented inner-lip design that directs food back onto the utensil to prevent spills. Invented by a surfer, the inner lip design resembles an ocean wave. CaliBowl is made in the United States of 100% recycled polypropylene plastic in seven sizes and seven vibrant colors and distributed throughout the United States and in several countries including Canada, Australia, Korea, Singapore, Scandinavia, New Zealand, Iceland and the Asia Pacific region. Calibowl products are currently available on, Bed, Bath & Beyond, jcpenney and various other retailers. For more information:

Contact Information
Rebecca Wood
Simple Wave LLC
7133 Koll Center Parkway
Pleasanton CA, 94566