Yellowfin Launches Storyboard, Redefines Information Delivery Paradigm for BI

Global Business Intelligence (BI) software vendor, Yellowfin, has announced the release of ‘Storyboard’ – a new presentation and collaboration platform for BI.

Online PR News – 03-December-2012 – Melbourne, VIC – Melbourne, VIC, December 01, 2012 -- Yellowfin’s Storyboard redefines the information paradigm for communicating and acting on data, by offering a fully integrated and interactive PowerPoint-like presentation module for BI content.

Storyboard’s presentation-oriented User Interface (UI) enables the fact-based insight gleaned from BI to be naturally incorporated into organizational decision-making processes, while empowering a wider array of people from non data-centric backgrounds to share and benefit from BI.

“By blending BI with a comprehensive presentation platform, Storyboard enables users to integrate fully interactive data-rich presentations into their natural decision-making processes, to generate an analytics culture, realize ROI and drive real fact-based action,” said Yellowfin CEO, Glen Rabie.

“For the most part, the way dashboards – the status quo for visualizing analytical information – communicate and display information has remained fundamentally stagnant, failing to adapt to the shifting user base for reporting and analytics. This of course, is a big problem,” said Rabie. “Storyboard will solve the problem, and change the way people consume and act on data.”

Storyboard is fully integrated into the core Yellowfin application, and comes as part of a standard Yellowfin license. Users access Storyboard by logging into their Yellowfin instance via the browser and navigating to the Storyboard tab on the Yellowfin UI.

Storyboard: Core features and functionality

Like the core Yellowfin application, Storyboard is completely Web-based, allowing users to share and view Storyboard presentations anywhere, anytime. Rich content – such as images, graphics or video – can be added to any slide within a Storyboard. Users can also embed fully interactive Yellowfin reports to any Storyboard slide.

For more detail on the features and functionality of Yellowfin’s Storyboard, download the Storyboard Fact Sheet:

Addressing poor user adoption and high BI failure rates: Reimagining how key messages represented by data are communicated

Gartner has indicated that around 80 percent of BI projects fail, suggesting that only one in five BI programs are capable of positively impacting decision-making. Gartner cite poor communication and collaboration as the primary reasons.

Gartner also reported that only 28 percent of potential BI users within most organizations currently use the technology to make decisions, continuing to hamper ROI throughout 2011 and 2012. Recent research by TDWI and BIScorecard found that adoption rates languish at 24 and 25 percent respectively.

“The failure rates of BI implementations, and persistently low user adoption rates, are reflective of our inability to reimagine the way in which we communicate the key messages represented by data,” said Rabie. “According to Information Masters, 75 percent of BI success is determined by factors other than data and core analytical technology – so rethinking how data is presented, shared and discussed in order to enable effective decision–making is paramount. Storyboard addresses that need.”

Storyboard will be made publicly available as part of the latest release of Yellowfin, Yellowfin 6.2. Yellowfin 6.2 will be made generally available from 7 December 2012, and launched in a series of Webinars throughout Monday 3 and Tuesday 4 December 2012.

Register for the official Webinar launch here:

About Yellowfin:
Yellowfin is a global Business Intelligence (BI) software vendor passionate about making BI easy. Yellowfin is headquartered and developed in Melbourne, Australia, offering a highly intuitive 100 percent Web-based reporting and analytics solution. Founded in 2003 in response to the complexity and costs associated with implementing and using traditional BI tools, Yellowfin is a leader in mobile, collaborative BI as well as Location Intelligence and data visualization. For more information, visit

For further media information, interviews, images or product demonstration, please contact:
Lachlan James, Communications Manager on +61 03 9090 0454, 0431 835 658 or

For regular updates and news, follow Yellowfin on Twitter (@YellowfinBI), LinkedIn (Yellowfin Business Intelligence), or email to subscribe to Yellowfin’s free e-newsletter.

Lachlan James
Level 46, 360 Elizabeth Street
Melbourne 3000, Victoria
+61 0 3 9090 0454

Contact Information
Lachlan James
Yellowfin Level 46, 360 Elizabeth Street Melbourne 3000, Victoria
Melbourne Victoria, 3000

+61 0 3 9090 0454