Pro Tool Industries Debuts New Strategic Brand Initiatives

Pro Tool Industries is pleased to announce the debut of two additional strategic brand initiatives, which include an extensive series of paperback reference guidebooks.

Online PR News – 03-May-2010 – – POTTSTOWN, PA – Pro Tool Industries, Inc., Pottstown, PA, a family owned company and maker of the iconic Woodman’s Pal line of land clearing tools, is pleased to announce the debut of two additional strategic brand initiatives, which include an extensive series of paperback reference guidebooks authored by master outdoorsman J. Wayne Fears and a new utility knife collection.
The first four guidebooks in the series, by J. Wayne Fears, that are now available include: How to Manage Native Plants for Deer, How to Hunt Clear Cuts Successfully, How to Make Jerky and Pemmican and How to Lost-Proof Your Child. J. Wayne provides detailed and ultimately useful information that is presented in a manner that is clear, concise and portable, as the books are pocket size and constructed to survive pocket carry. The guidebook on lost-proofing your child is a must have for all parents, be they playing outside, close to home or afield. Pro Tool Industries will also ultimately produce J. Wayne Fears brand survival knives, related tools, products and accessories.
The new Utility Knife Collection was created in response to the company’s customer requests for versatile knives. The PT100 Pro Tool Hunt Utility Knife is a compact, perfectly balanced and versatile knife that can be used for hunting, skinning, personal safety or general utility. The PT101 Camp Utility Knife was created to serve as an all-purpose, outdoors knife, ideal for everything from light brush clearing to camp food preparation and everything in between. Last, the PT102 Pro Tool Chisel Utility Knife is a multiple utility cutting function tool, which acts as three tools in one by serving as a knife, chisel and a wedge/prying tool.
The company’s iconic Woodman’s Pal® is a brush axe/machete that can perform the tasks of many tools including machetes, axes, hatchets, pruning saws, pruning shears, pruning knives, bow saws, loppers, Bowie knives and for certain jobs, even chain saws.
For more information about the brands available by Pro Tool Industries, or to place an order, visit www.protoolindustries.net or call 800-708-5191 where you can also request a free catalog. Pro Tool Industries’ web site now offers a new retail store locator where visitors can find a nearby retail location carrying the company’s brands.
Company Contact:
Mark G. Scheifley, V.P. & General Manager
Pro Tool Industries, Inc.
337 Circle of Progress Drive
Pottstown PA 19464
Phone: 800-708-5191
Email: mscheifley@protoolindustries.net
Sales: sales@protoolindustries.net
Website: http://www.protoolindustries.net

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Contact Information
Donna M. Uncapher
337 Circle of Progress Drive
Pottstown pa, 19464

484-686-8760