Indiaplaza launches Children's Book Week

Indiaplaza, India's largest online bookstore has launched children's book week promotions. As part of the promotions children's books will be hugely discounted upto 37% to foster reading habit at a young age.

Online PR News – 05-May-2010 – – Indiaplaza, India's largest online bookstore has launched children's book week promotions. The pioneering company has rightly lent spotlight to the under served category of Children's books. As part of the promotions children's books will be hugely discounted upto 37% to foster reading habit at a young age. Indiaplaza has the largest range children's books for toddlers, young readers and teens. There will be a minimum discount of 15% on all books ranging from classics for kids, activity books, comics,science books,teen fiction and collections.

The Raison De etre of the promotions is to foster reading habit among kids. As kids enjoy reading from a young age, they’ll develop a love of books from the beginning. A trait, that will help them achieve great heights in academics and foster well-rounded thinking.

The campaign draws attention to the stellar efforts of publishers like Penguin(Puffin), Scholastic, Tulika, Hachette(Hodder) and Amar Chitra Katha in furthering quality children's publications.

When happens during Children's Book Week?
During Children’s Book Week, public libraries, school libraries, and bookstores generally have special activities for children that are designed to encourage a love of books.

According to the Children’s Book Council, "A celebration of the written word, Children's Book Week introduces young people to new authors and ideas in schools, libraries, homes and bookstores. Through Children's Book Week, the Children's Book Council encourages young people and their caregivers to discover the complexity of the world beyond their own experience through books."

About Indiaplaza

Indiaplaza (www.indiaplaza.in) pioneered internet retailing and e-commerce in India in 1999 and is the leading online shopping destination for Indians worldwide.

The website retails over 4 million items across books, music, movies, electronics, cameras, mobile phones, jewellery, apparel, CD-ROMs, customised gifts, pens, flowers, chocolates, cakes, sweets, toys, watches, handicrafts, art prints, perfumes, cosmetics, home furnishings, food items, health products and lot more items aimed at consumers. Indiaplaza is also the leading online destination for millions of NRIs who use Indiaplaza services to send gifts to their friends and relatives in India on important festivals like Rakhi, Diwali, Mother's Day and occasions like birthdays and anniversaries.

Indiaplaza also powers the online shopping initiatives for leading media companies like The Hindu, Business Standard, Business World and leading online portals like Sify.com

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