Milk & Co partners with Concept Amenities to bring Milk skincare to lifestyle conscious hotel guests

Hotel guests are looking to find their favourite retail brands in the bathrooms of luxury hotels and won’t be disappointed to find the new Milk & Co. travel amenities waiting for them upon arrival.

Online PR News – 20-April-2013 – Melbourne, Australia – Hotel guests are looking to find their favourite retail brands in the bathrooms of luxury hotels and won’t be disappointed to find the new Milk & Co. travel amenities waiting for them upon arrival.

“We travel a lot” says Michael Klim, world swimming champion, world record holder, three-time Olympic swimming champ and Director of Milk & Co, “and we saw the opportunity to create a guest collection with Concept Amenities that are for people on the go, but also care about looking after themselves. Our products are packed full of the good stuff, environmentally conscious, sulfate and paraben free, and mineral oil free for those people conscious about what they applying on their skin”.

In the miniature image of their retail sized counterparts, Lindy Klim, Creative Director for Milk & Co beams that “the packaging looks amazing and the products inside are beautiful”. The range is made in Australia using natural and marine based ingredients. It features an extensive collection including nourishing hair and body formulations, moisturising soaps and a range of essential accessories for the personal needs of hotel guests.

All packaging is recyclable and bottles are biodegradable. “We love that everything Concept Amenities does has the environment in mind, and their Environmentally Responsible Product (ERP) platform is well regarded in the industry” says Lindy.

Milk & Co and Concept Amenities are looking forward to a long and successful partnership. Michael Matulick, Chief Executive Officer of Concept Amenities says ‘From the beginning, the partnership between Milk & Co and Concept Amenities felt very comfortable. Both brands are Australian, both are energetic and passionate about the environment, and both are excited about innovation. With our 30 years of global experience in the hospitality industry, we expect Milk & Co.’s tenacious attitude and fresh lifestyle story to resonate perfectly with the growing lifestyle hotel segment and perform well in our luxury portfolio.”

About Concept Amenities
Concept Amenities is a recognized world leader in the supply of guest amenities that deliver on quality, luxury, style and environmental solutions. We’ve built our business through understanding our client’s business, their guests and their brand.

Far from being simply the purveyors of amenity products, we are intrinsically linked to the creation of memorable guest experiences. This mindset provides a clear focus for who we are and what we do best. While our goal is delivering the ultimate in sensory indulgences, we do this in a manner that is fully aligned with our values and the positive role we perceive we should be playing in the world in which we live.

In sync with the hospitality industry we are strongly conscious of the impact we have on the environment and the growing eco-consciousness of guests. Our environmental stewardship is a fundamental expression of our values. This is enhanced with ERP—the leading benchmark for Environmentally Responsible Products—which is biodegradable, and recyclable, with a care for the environment.

About Milk & Co
Milk & Co. is a family company created by Olympic swimming champ Michael Klim, his wife Lindy, and their three kids, Stella, Rocco and Frankie. Using their unique family and sporting experience, the Klim’s create products designed to make life more liveable.

Contact Information
Heidi Bogtstra
Concept Amenities
81-85 Malcolm Road
Braeside VIC, 3195

+61 3 9580 9977