Grand Opening of Shea Homes’ Frame & Focus at Civita Set for Saturday, Nov. 16

Shea Homes San Diego will open its newest line of hip urban housing at Frame & Focus at Civita in Mission Valley on Nov. 16.

Online PR News – 13-November-2013 – San Diego, CA – Seven new model homes will be unveiled at 10 a.m. on Saturday, Nov. 16 during the grand opening of Frame & Focus at Civita, an innovative new brand of urban townhomes by Shea Homes San Diego.

Refreshments will be served and guests will be invited to snap, share and print photos of family and friends at Shea’s exclusive on-site Instagram photo station. Frame & Focus is located at 2642 Aperture Circle in the heart of Mission Valley. For more information on Frame & Focus, call 866-696-7432.

Situated on a spectacular elevated parcel overlooking Mission Valley, Frame & Focus showcases open floor plans, decks, patios, small yards and large-scale windows. Ranging from 1,306 to 1,983 square feet, Frame & Focus offers two unique architectural styles suited for a range of lifestyle and family configurations. Pricing for new homes at Frame & Focus will start from the high $400,000s.

“Frame & Focus was designed as an affordable alternative for homebuyers seeking the lifestyle of the Civita master planned community,” said Vanessa Linn, vice president of sales and marketing for Shea Homes San Diego.

Frame features a unique entry called a motor court, which routes vehicles through a large, shared interior courtyard to individual attached two-car garages. By bringing cars through these communal front spaces, Frame can provide each home with a private rear yard. Ranging from 1,584 to 1,983 square feet, 64 townhomes at Frame offer two to four bedrooms and two baths.

This design is called ‘Frame’ because these buildings line the perimeter of the project and literally frame the ‘Focus’ interior row homes. Focus is nestled in the interior of the community, where living space spills out to shared front patios and a private pool and spa complex.

With a rear-entry two-car garage, 76 homes at Focus offer two to three bedrooms and two baths, ranging from 1,306 to 1,599 square feet. While Frame is expected to attract young families because of the private rear yards, Focus should be popular with first- and second-time homebuyers.

This is Shea’s second urban neighborhood to be built at Civita, following the December 2011 release of Origen socialGarden and Origen skyLoft. Both communities have been honored for their dramatic three-and four-story vertical architecture by prestigious industry organizations.

“With national acclaim for design and land use, Origen really set the standard for our work at Civita,” said Linn. “We are thrilled to unveil the newest generation of cutting edge urban architecture.”

Designed by Woodley Architectural Group, Frame & Focus is among the five new home communities now in Shea’s local construction pipeline. From these contemporary urban townhomes to larger, coastal single-family detached homes, Shea’s openings begin this month and will continue through spring 2014.

Shea Homes is one of the largest private homebuilding firms in the nation, having built more than 90,000 homes since the company was founded in 1968. Shea Homes is recognized as an industry leader in customer satisfaction with a reputation for design, quality and customer service. The family-owned homebuilder is now marketing new homes in California, Arizona, Nevada, Colorado, Washington, North Carolina, Florida and Texas.

Contact Information
Jan Percival
Scribe Communications
6226 Branting Street
San Diego CA, 92122

(858) 414-4715