A new educational presentation developed by Bernie Borges and Christine O'Kelly defines the four essential factors in online visibility in a post-Hummingbird search engine landscape.
Online PR News – 27-January-2014 – Palm Harbor, FL – In a newly published educational webinar, online visibility and digital marketing experts Bernie Borges and Christine O'Kelly outline the four most critical SEO strategies for 2014.
The webinar, titled "The 4 Pillars for SEO and Online Discoverability in 2014," details each of the four most important SEO strategies:
• Why website architecture matters
• Original, quality, optimized content
• Link earning, not link building
• Social sharing
A full recording of the webinar is available free online:
The complete 52-page slidedeck is also available for online viewing or to download:
"The game of search has changed more in the last 18 months than it has in the last decade. If businesses are still using the same SEO practices they did a year ago, they will find it very difficult to compete and survive online," said O'Kelly, President of the content marketing agency, SEO Content Solutions.
"Google's latest string of updates, Penguin, Panda, and Hummingbird have left many marketers and business owners scrambling to gain or regain their visibility in the search engines. Our goal with this webinar is to help marketers understand the strategies that work as they pursue their 2014 marketing plans," said Borges, CEO of the digital marketing agency, Find and Covert (http://www.findandconvert.com).
About Find and Convert:
Find and Convert (http://www.findandconvert.com) A Florida-based agency founded in 2002, Find and Convert focuses on one primary transformational digital marketing strategy: getting its U.S. and Canadian clients found online and converting contacts into sales leads. A boutique digital marketing agency, Find and Convert has a track record of exceling in all aspects of client deliverables through strategy, specialization, expertise, integrity and a collaborative approach in everything they do.
About SEO Content Solutions
SEO Content Solutions (http://seocontentsolutions.com) offers marketing agencies and businesses access to a virtual team of full-service team of professional SEO copywriters to develop and execute complete content marketing strategies. SEO Content Solutions is operated by co-founders Christine O'Kelly and Tara Geissinger with the express purpose of helping clients.