Tapping into the relevance of social media interactions via Fancorps will allow readers to engage with the Entangled brands they’re passionate about.
Online PR News – 28-May-2014 – Fort Collins, Colorado – Entangled Publishing, LLC opened its doors in 2011, reaching readers primarily through grassroots efforts. Over the past three years, the company has experienced explosive growth and garnered a reputation as a publisher on the forefront of a changing industry. Staying true to their belief that quality books and passionate readers are the foundation of their company, they’ve partnered with Fancorps, a word-of-mouth marketing and brand advocacy technology platform, to continue to do what they do best: connect with readers and develop brand loyalty.
“Social media interaction and relationship development have always been some of our core building blocks,” says Liz Pelletier, publisher. “Working with Fancorps to grow our social interaction across social media sites like Facebook and Twitter and to offer our loyal fans a built-in reward system is the perfect next step.”
Fancorps’ flagship product allows fans to share their brand loyalty through their social connections, leveraging their platform to gain exclusive content from their favorite authors, books, and imprints. Now a simple tweet about their favorite new author can net a super fan a custom T-shirt, an exclusive one-on-one with an author, or even a trip to an upcoming book signing event.
Entangled will be launching Fancorps sites for the company’s main brand, as well as each of their imprints, but is also excited to offer special fan sites for their authors and best-selling book series. Authors will be able to engage their readers directly through this exciting new tool and continue to grow and manage their fan bases.
"We couldn't be more pleased regarding our recent partnership with Entangled Publishing. We are excited to see our technology being utilized by such a notable name in the publishing and digital media spaces,” says Karl Woolfenden, VP of Sales at Fancorps. “We can't wait to see how this partnership will grow and look forward to the positive effect Fancorps will have on the popularity of Entangled's upcoming releases.”
About Entangled Publishing, LLC.
Entangled Publishing, LLC is an exclusive, boutique publisher of romantic fiction and fiction with romantic elements. Located in Fort Collins, Colorado, Entangled’s goal is to bridge the gap between traditional and indie publishing, giving both readers and authors the best of both worlds.
For more information about Entangled Publishing, its new imprints, and its upcoming titles, visit the publisher’s website at www.entangledpublishing.com, on facebook at www.facebook.com/EntangledPublishing, or connect with us at www.twitter.com/entangledpub.
Fancorps is a Dallas based word of mouth marketing technology provider and a leader in the brand advocacy space. Utilizing the company’s proprietary platform, popular consumer brands leverage the power and influence of their most dedicated consumers to translate into increased brand visibility and recommendations on the social web. To learn more about available services, visit www.fancorps.com, www.facebook.com/fancorps, or www.twitter.com/fancorps.