Idea Weavers announce “Gitanjali Lifestyle Kolkata Couture Fashion Week 2010”

Kolkata, August 26, 2010: Idea Weavers Pvt Ltd after successfully organizing the Indian Premier London Fashion Week’ in London today announced the ‘Gitanjali Lifestyle Kolkata Couture Fashion Week 2010’ to be held this September at Swissotel Kolkata in association with Seagrams Blenders Pride. Scheduled from 9th September to 12th September, 2010, the Fashion Week is all set to showcase the Couture Collection for 2010.

Online PR News – 27-August-2010 – – Kolkata, August 26, 2010: Idea Weavers Pvt Ltd after successfully organizing the Indian Premier London Fashion Week’ in London today announced the ‘Gitanjali Lifestyle Kolkata Couture Fashion Week 2010’ to be held this September at Swissotel Kolkata in association with Seagrams Blenders Pride. Scheduled from 9th September to 12th September, 2010, the Fashion Week is all set to showcase the Couture Collection for 2010.

The support of strong brands like - Gitanjali Lifestyle, Swissotel Kolkata, Seagrams Blenders Pride, Inglot, Hewlett Packard (HP), Carlsberg, Rupa, Macro man, Simaaya, The Mew have made the Mega Event - KCFW a reality.

Because of their support we have been able to assemble the best resources for the Event. The Choreographer for the Event is being brought in from London - John Wolford who has choreographed successfully more than 50 shows for London Fashion Week till date. A professional team of Dolly Jain who holds the Limca Book of Records for draping sarees in more than 100 styles will be heading the team of dressers at the Event while a professional team of a huge multinational make-up brand -INGLOT will be giving the models at KCFW the most stunning look.

Speaking on the occasion Mr Mehul Choksi - Chairman Gitanjali Group said “The Kolkata Couture Fashion Week 2010 is certainly an important hub of all creative & business forces responsible for making West Bengal a key Fashion Market. It certainly offers a gigantic potential to capture the consumer mindspace and subtly weave in the threads of jewelry & accessories as well. Keeping with the creative enthusiasm depicted by the fashion industries and the design process equally challenged & energized, Gitanjali Lifestyle this year is the Title sponsor of the Event.”

The occasion today at Five Rivers Restaurant was graced by eminent designers like Komal Sood, Anshu Modi, Shweta Chawchawria, Shobhana Chowdhury, Kishan Bagri and Dolly Jain who are some of the participating designers of KCFW. Top models of the country will be sashaying down the ramp for designers of international repute like Neeta Lulla, Vikram Phadnis, Anju Modi and Archana Kochhar & others.

In India the term ‘Couture’ is synonymous with ‘Bridal-wear’ and is an area where at all weddings considerable effort and wealth is spent in choosing the most exquisite attires by all - be it the groom, be it the bride, be it their close relatives or friends. With the wedding & festive season just around the corner the time is just right for such an Event in Kolkata. The Event will offer under one roof at Swissotel Kolkata, exquisite designer wedding collections for all kinds of weddings - bengali weddings, marwari weddings, muslim weddings, punjabi weddings, sindhi weddings and south-indian weddings.

Idea Weavers has conceptualized this platform to present Indian couture fashion art by not only established ace fashion designers of India but also for the budding aspirants in the Indian fashion industry.

Kolkata the ‘CULTURAL CAPITAL’ of India has for many years attracted people from all parts of the Country for their wedding trousseau. Gitanjali lifestyle Kolkata Couture Fashion Week is all set to only increase the variety of stuff that Kolkata has to offer and take the Bridal market to the next level. This Fashion Week will also encourage and influence the gen-next to think of couture fashion as a viable career option", said Mr. Vivek Agarwal, Chief Events Coordinator, Idea Weavers Private Ltd.

Designer names - Neeta Lulla; Vikram Phadnis; Anju Modi; Archana Kocchar; Arjun Khanna; Charu Parashar; Rimple & Harpeet Narula; Arjun Agarwal; Anshu Modi; Sulakshana Monge; Kapil & Monika; Siddharth Seigal; Komal Sood; Arshee Jamal; Kishan Bagri; Prachi Bhadve; Shweta Chawchawria; Shobhana Chowdhury & others

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