m値oyal Launches Mobile Based Customer Loyalty Platform for Malls

m値oyal, the leading mobile based customer loyalty platform in the country, launched a new version specifically for Malls.

Online PR News – 30-March-2015 – 03/28/2015/Noida/ Uttar Pradesh – Shopping malls have an increasing need to convert the footfalls into sales for brands. One of the key factors that can increase sales is effective customer retention policy. Well focused and structured customer loyalty program can help achieve the objective.
More and more companies are now shifting to mobile platforms for their brand promotion. m値oyal is the most comprehensive mobile loyalty platform and is live with many popular brands. The company has now launched its mall specific version.
m値oyal would allow malls to differentiate between a visiting customer and buying customer. It would allow them to create a strong database of customers and use this database to run a lucrative rewards program on purchases.
m値oyal provides robust CRM to manage the customer base, manage brand vouchers, run points based loyalty program and constantly engage buying customers to buy more.
According to CEO, Vineet Narang, 杜値oyal would allow malls to do highly targeted mobile coupon campaigns for brands and run efficient cross promotion campaigns across the mall. Malls can turn this into a highly profitable initiative
展e plan to release the next advanced version of m値oyal in March 2010. The existing features are easy to use and we would be adding some high utility features in the upcoming version, says Sabina Kamal, COO.
The company already have some of the high profiles malls and brands running their customer rewards program on The m値oyal Platform and is targeting 60+ new installations in 2010.
About m値oyal:
The m値oyal Platform allows you to create mobile sales force automation solutions like mobile coupons, loyalty card, and advertising and research tools for efficient customer relationship management. It helps improve the efficiency of your sales force..

Contact Information
Prashant Sinha
Mobiquest Mobile Technologies Pvt.Ltd
b27 , sector 63 , Noida 201301
Noida Uttar Pradesh, 201301