Google Places Changes In Search Engine Results: What Does It Mean To Your Business?

Google Places’ recent changes in appearance have many Local SEO Experts Guessing about what to do for their local results. An upcoming webinar provides answers.

Online PR News – 02-November-2010 – – Google Places changes in search engine results from displaying a clearly defined “seven box” to several different looks combining organic results and places results have local SEO experts guessing about what to do next.

According to Ken Anderson, owner of IMX Placement Systems, “Google made definite changes to the appearance of the local search page.

It is consistent with their move toward providing individuals more relevant results according to their tastes and location.

In our upcoming webinar, we demonstrate how the algorithm has basically not changed and what you need to do to secure your results for your clients.”

Although there seems to be different appearances of local results, organic search engine optimization plus an optimized Google Places pages seems to secure your position before customers doing product category based searches, such as...New York Plumber.

According to Anderson, the key is to strike the right balance between optimizing Your Places content and optimizing your website, and making sure that relevancy is linked together.

“In the upcoming webinar we will be demonstrating that a properly optimized Places Page tied to a well optimized website, will provide customers with what they want: high visibility for relevant search terms. The key is to be able to do this for multiple search terms, and that is what we will be talking about" says Anderson.

Business owners and SEO consultants interested in attending the webinar can register here to find out more about the Google Places changes and how they may affect your business. The session will begin promptly at 9pm eastern time on Thursday Nov the 4th.

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